Barry Hill -- A rare blend of Financial, Creative, Tech, B2B & UX expertise

JWT’s Global Creative Director, Unilever: "Barry can do great things on tough briefs. Sly wit. Enormous motivation. Humble. A pleasure to work with. An ideas man who knows the world of business."

For sample highlights, just scroll down

(New site coming soon)

  • Hand-picked by Ogilvy to write for Dove Real Beauty and The Economist
  • Writer for entire Hong Kong Disneyland park launch
  • Versatile in B2B/C, most media, brand, content and UX
  • Extensive previous business experience (MBA, Ivey)
  • Progressed at four leading ad agencies
  • Proofread/Edited 20+ PhD papers for ESL prof

For more recent samples, please connect on bch999 @ yahoo com or LinkedIn.

For broad portfolio overview, scan below (double-click to enlarge) or check Categories at right, within which just click relevant link/image to dig deeper — apologies for bug causing some double images.

Sample 1: While an intranet writer at a Ontario Teachers’ Pension Plan, I used a light, humorous style to quickly double reader engagement (as measured by ‘likes’). Top management accolades available. A wide range of long-form and journalistic articles are yours for the asking.

BMO USA’s launch of all-new debit card PIN system. Created name EasyPIN and wrote all launch materials (see Category 1.35 at upper right of page), including main webpage:

Sun Life, Financial Planning On-ramp Flow. Wrote all UX and content with help of Behavioural Scientist — showing first page only. See more samples in Categories at top right under 1.11 – UX Projects, Sun Life.

Campaign for Real Beauty, Asia — An “intense challenge” per Ogilvy Regional CD (see letter in Highly Recommended  tab at top of page). More of the series is in 1.00 – Dove Beauty, above right:dove-dark-skin-issue-b.jpg

BMO promo on Blockchain and China achievements:

BMO Readymag China

‘Nuff said:

Wrote all UX for two large U.S. banking apps. See Category 1.2:

my set One-Swipe Balance

Hedge Fund: Wrote pitchbook, website and video-script edits. Click below to enlarge, or see 2.2:

TAHO, About us

Renamed a national “positive” TV network. Beat out two agencies:

yes tv logo small

Hong Kong Disneyland’s Grand Opening TVC.  Wrote and directed voice-over, as Ogilvy’s sole Brand Writer for entire Park launch:

 

Wrote this 30-page micro-site and investment content, related print ads, banners and mobile quiz contest — see Category 1.4:

Ad agency house ad to stand out in a promo catalogue of agency house ads.

This is panel 1 of 4; see Category 8.0 for more:

bateshousead1.jpg

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