Hiring is a form of gambling, so maybe a little obligatory chest-beating will help calm your nerves…

B in Nice zoomed

  • I offer a valuable fusion of creative, business, financial, UX and digital experience.
  • I was hand-picked to write the pan-Asia Dove Campaign for Real Beauty print ad series by Ogilvy Regional CD.
  • I progressed at four leading ad agencies on two continents before freelancing.

Reach out to barry@hillcopy.com, or check me out: LinkedInFacebook.

Portfolio: See Categories at right, or just scroll down for highlights…

JWT’s (future-at-the-time) Global CD for Unilever:

“[Barry] can do great things on tough briefs with almost no means. Enormous motivation. Sly wit. An ideas man who understands business. Easy-going and a pleasure to work with. (See Highly Recommended, top of page.)

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Dove Campaign for Real Beauty, Asia — The “intense” challenge referenced by Ogilvy Regional CD for Unilever Asia. (See Highly Recommended).

More at right in 0.0 Print (General): Dovedove-dark-skin-issue-b.jpg

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A personal favourite. (Coincidentally, also written by me.)

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Hedge Fund — Wrote pitchbook, website (TAHO.com) and more. Click example below to enlarge.

TAHO, About us

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Wrote all UX and microcopy for two large U.S. banking apps (B2C & B2B) —  see Category 1.2.

my set One-Swipe Balance

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Renamed a national positive TV network, beating out two agencies.

yes tv logo small

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Hong Kong Disneyland’s Grand Opening TVC — wrote and directed voice-over, as Ogilvy’s sole Brand Writer for entire Park launch.

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Wrote this 30-page micro-site, including investment content, related print ads, banners and mobile quiz contest — see Category 6.0. ____________________________________________________________________________________

Ad agency house ad; this is panel 1 of 4; see Category 8.0 for more.

bateshousead1.jpg________________________________________________________________________

A favourite banner headline:

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Wrote letter and developed envelope idea. __________________________________________________________________________________________

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