
Tag: concept
7 Posts


B2B Ad for Institutional RRSP (a.k.a. Group MPF in Hong Kong)

Brand Positioning

1.5 - Online Student Game, Scotia
Wrote and co-concieved Scotiabank microsite, ‘The Cash-for-Class Challenge’:

Global / Local Branding

(Early in my career this DM earned me several interviews and a job.) Welcome! Sit back and imagine…one day you receive a mysterious envelope that speaks straight to your pain-point…
